Overview
Email performance and creative delivery.
Choose daily observed or cumulative values for the selected metric. Daily observed RPM is daily revenue divided by daily sends times 1,000. Cumulative RPM uses all revenue and sends through each date. Daily observed CPA is daily spend divided by daily orders. Cumulative CPA uses all spend and orders through each date. Template-age charts remain cumulative through each template's observed days.
Revenue over time
Cumulative through each date · UTC
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